Field notes from operators who've shipped GTM and pricing in India. No fluff, no listicles, no LinkedIn reposts.
A growing share of buyer questions now get answered inside ChatGPT, Perplexity and AI Overviews, never reaching a blue link. Here is how to become the source they cite.
Founders pick keywords by gut, not by search volume and difficulty. That single mistake caps organic installs before a single download lands.
Paid acquisition stops the moment you stop paying. Organic compounds. Here is the sequence we install so every paid dollar later works harder.
Classic SEO optimizes for position ten years ago. The pages that win now are the ones structured so both Google and the AI engines can lift a clean answer from them.
The exact organic playbook behind a 700,000+ install portfolio built without a single dollar of paid acquisition, and what transfers to your product.
You shipped 17 features last quarter. Revenue did not move. Here is why, and the one thing to do about it.
Operator-written. India-focused. Never reposted on LinkedIn. Unsubscribe anytime.
